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Our Story

BAEBI isn’t our story, it’s yours. We spent years closely listening to what is important to you and what you want out of your baby carrier—the INOMI carrier was designed for stylish parents who seeks thoughtful functionality.  At BAEBI, we never want you to compromise between price or quality—every family deserves the best.

When we first started out, we wanted the carrier to be more than just a highly functional productwe wanted it to be another way to express your style and identitysomething that you’d find in your closet. After years of testing and research, the INOMI baby carrier was born. The carrier delivers thoughtful innovation and premium materials, without breaking the bank. We hope you love it as much as we do!


-Neil, Co-Founder

“Our goal is simple: to redefine baby gear with features that matter, but with a fashionable edge. We want you to feel like this represents who you are, your style, your story. At BAEBI, we believe in the benefits of closeness and baby-wearing, but we also believe that you, as an individual and a parent, don't need to compromise on fashion or function.”


- Kimberly, Co-Founder

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