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Our Story

BAEBI isn’t about us, it’s about you. Truly.

Modern families care about quality products with good looks - we designed the INOMI carrier for busy parents who want to add a stylish, functional accessory to their day-to-day wardrobe. As parents ourselves, we saw that nothing like what we wanted existed, so we spent years creating EXACTLY what we were looking for.

“After years of design and development, the INOMI baby carrier was born. Beyond good looks, the INOMI carrier delivers innovative features and premium materials, without costing you your first-born child. We hope you love looking at it—and using it—as much as we do!”


-Neil, Co-Founder

“Our goal is simple: to redefine baby gear with features that matter, but with a fashionable edge. We want you to feel like this represents who you are, your style, your story. At BAEBI, we believe in the benefits of closeness and baby-wearing, but we also believe that you, as an individual and a parent, don't need to compromise on fashion or function.”


- Kim, Co-Founder

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